On the first day of the National Day holiday, Nanjing emerged as a leading destination for domestic travel and hotel stays, with 193 culture, commerce, tourism, sports, and performance events launched across the city.
Major scenic areas, cultural and museum venues, and commercial districts were bustling with visitors from all directions enjoying Nanjing, as civilized tourism became a common practice.
On the Tuniu platform, Nanjing ranked as a popular domestic travel destination on the first day of the National Day holiday. Data from Qunar showed that Nanjing was a popular city for hotel check-ins on the same day.
On the first day of the holiday, the Zhongshan Scenic Area was tinged with autumn colors and filled with the fragrance of osmanthus, drawing streams of visitors.
At the Plum Blossom Art Center within the Ming Xiaoling Scenic Area, the Chinese Literature Masters' Manuscripts and Letters Exhibition Hall launched activities such as "Co-create a Postcard with Memories" and the Zhongshan Poetry Fun Challenge, with many families joining in. In the Changsheng Deer Park, deer strolled leisurely, adding lively vitality to the autumn mountain forest. Children interacted closely with the deer while parents enjoyed aromatic coffee nearby, savoring the relaxation and joy of the holiday.
All staff at the Zhongshan Scenic Area were on duty, and a group of young volunteers was stationed at various points, providing civilized guidance, order maintenance, volunteer interpretation, and venue services. At the more crowded sightseeing bus stops, staff busily directed visitor flow, guiding tourists to queue in an orderly manner and board safely. The scenic area also welcomed many foreign tourists that day, with foreign-language guides at the ticket center speaking fluent English to explain the overview of Zhongshan tourism and touring tips, earning high praise from international visitors.
"The five-star red flag flutters in the wind, how loud the song of victory sounds; singing of our dear motherland, moving toward prosperity and strength..." On the first day of the holiday, loud singing echoed through the atrium of Xianlin Wanda Mall in Qixia District, where the "Happy Nanjing People" 2026 Nanjing "Morning Star" Mass Art Star Selection Competition auditions were in full swing. Community art backbones, enterprise employees, university students, and senior university learners—ordinary people from all walks of life—took the stage, shining as stars among the people. The venue was packed with contestant cheer squads, art enthusiasts, nearby residents, and out-of-town tourists, boosting foot traffic in the commercial district and extending停留 time, turning "shopping in the mall" into a compound experience of "watching performances, savoring culture, and enjoying consumption." "We booked a hotel nearby, and coming here to shop and eat while also watching performances gives a strong festive atmosphere," said Mr. Jin, a tourist from Zhenjiang.
On the first day of the holiday, Nanjing won over visitors with its strength. According to Tuniu's booking data as of press time, among domestic packaged travel product bookings for the National Day holiday, demand for group tours and independent travel products rose, with the number of travelers on the first day achieving double-digit year-on-year growth. Nanjing, along with Shanghai, Beijing, Chengdu, Sanya, Guangzhou, Chongqing, Xi'an, Hangzhou, and Kunming, became a popular domestic travel destination on the first day of the National Day holiday. Data from Qunar showed that Nanjing, together with Beijing, Chengdu, Chongqing, Shanghai, Changsha, Hangzhou, Qingdao, Wuhan, and Guiyang, became a popular city for hotel check-ins on the first day of the National Day holiday.